Virtualization Services and the VDC: 1 Year Later, Things Are Good
Ah…back in the Northwest from yet another trip to the desert last week. Unlike Death Valley after VMworld, this trip was a week in Palm Spring for an internal conference. Don’t get me wrong, I like the desert, like it a lot in fact, but I’m good for a while. I need my barely above freezing temps, wind, and rain for a while to get the system back on track. “I feel right, Brian; I feel right.”
To the title, obviously virtualization is well beyond the 1 year mark. One year ago at the same conference I just returned from, I unveiled the 8 Types of Virtualization concept and treating the data center as a service. I wouldn’t say it was received poorly, but I would say it was a new and foreign concept and took a while for attendees to wrap their heads around the ideas. Even at MMS earlier this year my VDC Service concept presentation resulted in a very long Q&A session. At the time I created that idea (earlier in the Summer of ‘07) most everyone was talking about virtualization in the scope of VMware; everything else was just part of that solution. Storage virtualization? Sure, plug a LUN into ESX. Application virtualization? Yep, running a 2003 VM with terminal services. Network virtualization? Of course, VMware supports VLANs.
Fast forward one year and wow, what a difference a year makes. Rather than delivering ideas at the conference, this year I played more of a consumer and adviser role. I had people walking up to me all week and asking questions about the difference between SaaS and apps in the cloud, about virtual network and storage consolidation with FCoE, about provisioning services with VMware’s VirtualCente, about VI4’s plans to implement direct hardware access, about the state of virtual switching, etc. I could go on for pages on the sidewalk & pool conversations I had about deep “Meaning of Virtualization” conversations. Leaps and bounds from this same time last year.
So why the change? I think it’s a few reasons:
- Customers and Media: Virtualization is still all the rage in all things IT this year, which is driving customers to implement. That, in turn, drives us to become trusted advisers for all things virtual. Works for me.
- The Cloud: Is it mostly hype right now? I would say yes. But like #1, there’s a huge buzz around it so people are asking. And since data center virtualization is a prerequisite to implementing any type of cloud-based services, customers are starting to implement there as well. I love it: Baby Steps.
- Implementation: All of these ideas can be implemented today, relatively easily. Even though I think the popular representation of the cloud is still hype, you can plug your ESX infrastructure into Amazon’s E3 cloud storage service today. These things can be touched in the data center today; they’re not just Powerpoint ideas on a screen.
And here’s the real test in my mind - During the conference I led two Birds of a Feather sessions on virtualization; one on the future and one on reality today. While planning for my BoaF sessions, I’d forgotten to send out a prerequisite list. I was planning on sending out a few diagrams, a definition list, the basics of VirtualCenter provisioning, etc, to make sure everyone was on the same page. Turns out there was no need. Everyone who attended (and both were “sold out”) was ready to go and needed no background at all. After a year, the 8 Types have become ingrained and everyone was talking services instead of individual technologies. And there was some excellent debate on the status of the cloud, future or reality.
Overall, I am extremely happy with how far we’ve come in the virtual data center space in just one year. It’s truly amazing. You won’t find me this blissfully happy very often, so enjoy this wave while it lasts.
PS: The best conversation I had all week was a 2+hour “discussion” with a few co-workers on the future of application virtualization. That’s the best part about conference: arguing in person with your friends. ![]()
